For fitness and studios

A loyalty program for fitness and studios that keeps members

Keep members moving and bring back those who started skipping. A digital card in their phone rewards attendance, reminds them on its own and builds the habit of showing up. No app to download.

Try for free Pricing & plans

Free plan for small venues.

  • Card in the phone
  • No app to download
  • Live in 5 minutes
Fitness and studios – loyalty card in Apple and Google Wallet

Why winning a new member isn't enough for a studio

Fitness studios run on retention. A member who keeps the habit of coming in stays paying for months, even years. Someone who skips after a few weeks and hears from no one quietly leaves. And keeping an existing member is significantly cheaper than finding a new one.

The biggest loss doesn't come all at once, but quietly: a member stops coming, their subscription runs out and you find out too late. Without attendance data you have no way to react in time.

Walio puts a loyalty card straight into the member's Apple or Google Wallet. It rewards attendance, you see who's starting to skip, and with a single tap you invite them back to a workout before they give up.

How the loyalty program works in a studio

  1. 1. Choose a reward for attendance

    For example a free class or a piece of clothing after ten visits. In the wizard you set the number of stamps and the reward text in a few minutes.

  2. 2. Hand out the card via a QR code

    Put the QR code at reception or by the changing rooms. The member scans it with their camera and has the card in Apple or Google Wallet. No app to download, done in seconds.

  3. 3. Stamp on arrival

    On arrival you scan the member's card from a phone or tablet and the visit is added instantly. The member sees their progress toward the reward.

  4. 4. Bring back those who slip away

    For inactive members Walio can send an invitation back on its own. With a single tap you also send an offer for free classes. Retention grows, subscriptions renew.

What Walio brings a studio

Built around what fitness really rests on: habit, attendance, retention.

  • Bring back members who started skipping Anyone who hasn't come in for a week gets a friendly invitation back to a workout on their own. You catch a leaving member before their subscription even runs out.
  • Rewards attendance and builds a habit A stamp for every visit, and a reward once the goal is reached. Visible progress in the phone motivates members to come regularly, not once in a while.
  • Reminds at exactly the right time A push message on the lock screen “free class tonight” brings members in the same day. Fuller classes, fewer empty spots.
  • Wishes happy birthday for you A greeting and a small gift go out on their own on the right day. A small touch that strengthens the relationship and the community around the studio.
  • No extra hardware No new readers and no complicated systems. You scan the card with a phone or tablet at reception and the visit is added. You can set it up yourself.
  • See who shows up and who's slipping away In the overview you see attendance, loyal members and those who are leaving. You can step in with precision, not across the board.
The Walio app

See what it looks like inside

A clear, simple app. Statistics, your customer database and the loyalty card in one place, no training, no clutter.

Statistics overview in the Walio app: scans, active customers and yearly trend
Statistics that actually help How many people come back, when you're busiest and how your programme grows month over month.
Customer list in the Walio app with tags and visit counts
Your customers at your fingertips Every customer, their visit count and tags like VIP or "dormant". Export to CSV in one click.
Ing. Gabriela Pilchová, owner of the Kafáček café
Case study

Kafáček, Orlová

Data over 1 year of operation · April 2025 – June 2026

of customers returned
77%
visits with a card
1,250+
visits per customer
7.6
rewards handed out
125
cards issued
210

„At Kafáček, Walio let us switch to digital stamps and it's a huge simplification. Customers have the card right in their phone, staff instantly see the stamp count, and the whole process is fast, convenient and paper-free."

Ing. Gabriela Pilchová, owner of the Kafáček café
Ing. Gabriela Pilchová, DiS. owner, Kafáček (Orlová)
Read the full case study

Do the math

How much extra will a loyalty program earn you?

Enter your number of customers and average spend. The calculator works out how much repeat visits add to your monthly and yearly revenue.

Calculate your return →
Pricing

Plans from €0

Choose the plan that fits your needs. See the full overview in pricing.

Free

Free

Forever, no commitment

A loyalty card in Wallet and a QR code. Try Walio with no risk.

Start

€20 / mo

with annual billing (otherwise €24)

Wallet card, QR code, basic statistics. Everything for the first step.

Growth

€34 / mo

with annual billing (otherwise €40)

Push campaigns and a monthly report on top. Customers come back on their own.

Pro

€54 / mo

with annual billing (otherwise €64)

Personal automation, offer recommendations and unlimited push campaigns.

Frequently asked questions

Have more questions? Write to us or call. We'll figure it all out together.

Yes. Walio is built for small venues with no IT department. You can set it up yourself through the wizard in a few minutes, and the Start plan from about €24 per month (provisional pricing, card payment) covers one studio and 500 active cards.

Yes. In the overview you see attendance and inactive members, and Walio can send them an invitation back on its own. You catch a leaving member in time, not once they're already gone.

No. The card is saved into Apple Wallet or Google Wallet, which every modern phone has preinstalled. The member scans the QR code, fills in a few details and has the card in their wallet, with no download or registration.

Today. Registration and the setup wizard take about 5 minutes. Once you're done, you can display the QR code at reception and start handing out cards.

Plans start at about €24 per month (provisional pricing) with no activation fee, paid by card. There's also a free Free plan to start with. You'll find the full overview, including campaign and automation features, in the pricing page.

Launch a loyalty program in your studio today.

No waiting and no complicated setup. The wizard walks you through it in a few minutes and you hand cards to members right away. You take care of the workouts, Walio takes care of their returns.

  • Members who come back
  • Higher subscription retention
  • Live in 5 minutes
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