Feature

Your own customer database, controlled by you

Every card added is a new contact in your database, not on a social network you don't control. Your customers, your communication. You can segment them and reach them precisely, always GDPR-compliant.

Try for free Pricing & plans

Free plan for small venues.

  • Your customers, your data
  • Customer segmentation
  • GDPR, servers in the EU
Customer database in the Walio portal: a list of loyalty card holders with labels and visit counts

Why keep your own customer database with you

When you build a following on social networks, you're building on someone else's land. Your reach can drop at any time, the rules change and you don't really own the contact to your customers. All it takes is for the platform to change its algorithm and your audience is gone.

Walio flips that: every loyalty card you issue is a new contact right in your database. You see who your customers are, how often they come and when they were last in. You communicate with them directly, without a middleman who can close the door on you at any time.

You can also segment the database – for example into new customers, your most loyal, or those who haven't been in for a while – and send each group a different message. Data is stored on servers in the EU in line with GDPR, and full control stays in your hands.

What your own database brings you

An overview of your customers and a direct channel to reach them, without depending on a foreign platform.

  • Every card is a new contact With every card issued, your own customer database grows – not the follower count on a network you don't control.
  • See who comes back For each customer you'll see their visit count and when they were last in. You'll know who is a regular and who is drifting away.
  • Customer segmentation Split customers by behaviour – for example new, most loyal or inactive – and send each group a different offer.
  • Direct communication, no middleman Reach customers with a push message straight to their phone. No algorithm between you and your audience.
  • GDPR-compliant data Data is encrypted and stored on servers in the EU. Processing complies with GDPR and the control is yours.
  • Export and overview in one place You have the database neatly in the Walio portal. You see the growth in cards and customer activity over time.
The Walio app

See what it looks like inside

A clear, simple app. Statistics, your customer database and the loyalty card in one place, no training, no clutter.

Statistics overview in the Walio app: scans, active customers and yearly trend
Statistics that actually help How many people come back, when you're busiest and how your programme grows month over month.
Customer list in the Walio app with tags and visit counts
Your customers at your fingertips Every customer, their visit count and tags like VIP or "dormant". Export to CSV in one click.
Pricing

Plans from €0

Choose the plan that fits your needs. See the full overview in pricing.

Free

Free

Forever, no commitment

A loyalty card in Wallet and a QR code. Try Walio with no risk.

Start

€20 / mo

with annual billing (otherwise €24)

Wallet card, QR code, basic statistics. Everything for the first step.

Growth

€34 / mo

with annual billing (otherwise €40)

Push campaigns and a monthly report on top. Customers come back on their own.

Pro

€54 / mo

with annual billing (otherwise €64)

Personal automation, offer recommendations and unlimited push campaigns.

Frequently asked questions

Have more questions? Write to us or call. We'll figure it all out together.

The data is yours. Walio only processes it as the tool provider; you keep control of the customer database. Unlike followers on a social network, you can't lose this contact because a foreign platform changed.

Yes. Data is encrypted and stored on servers in the European Union in line with GDPR. Processing follows the applicable rules and full control stays on your side.

You can split customers by behaviour – for example into new, most loyal or those who haven't been in for a while. You then send each group a different push message or offer.

You see the contact details the customer filled in when saving the card, their visit count, collected stamps or points, and the date of their last visit. From that you'll know who is a regular and who is drifting away.

You have the overview of customers and their activity available in the Walio portal. Export options vary by plan; we're happy to discuss the details based on your needs.

Build your own customer database, not a following on someone else's network.

Every card you issue is a new contact that is yours. Try Walio for free and gain an overview of your customers plus a direct channel to reach them.

  • Your customers, your data
  • Customer segmentation
  • GDPR, servers in the EU
Try for free

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