For hair and beauty

A loyalty program for hair and beauty salons where clients keep coming back

Give clients a reason to book with you again. A digital card in their phone tracks visits, reminds them of the next appointment on its own and rewards loyalty. No app to download.

Try for free Pricing & plans

Free plan for small venues.

  • Card in the phone
  • No app to download
  • Live in 5 minutes
Hair and beauty – loyalty card in Apple and Google Wallet

Why a satisfied client isn't enough for a salon

A salon runs on clients who come back regularly. A client who comes in for a haircut or a facial every few weeks is the backbone of your revenue. And keeping an existing client is up to 25× cheaper than winning a new one through advertising.

But a satisfied client easily drifts to a competitor when nothing reminds them. A paper card gets lost and you have no way to reach out. A single forgotten booking means a lost visit.

Walio puts a loyalty card straight into the client's Apple or Google Wallet. It collects stamps for visits, rewards loyalty, and with a single tap you remind them it's time for the next appointment, exactly when they're deciding.

How the loyalty program works in a salon

  1. 1. Choose a loyalty reward

    For example a discount or free eyebrow shaping after the fifth visit. In the wizard you set the number of stamps and the reward text in a few minutes.

  2. 2. Hand out the card via a QR code

    Put the QR code at reception or on the mirror. The client scans it with their camera and has the card in Apple or Google Wallet. No app to download, done in seconds.

  3. 3. Stamp after every visit

    After the service you scan the client's card from a phone or tablet and the stamp is added instantly. The client immediately sees how much is left to the reward.

  4. 4. Remind them of the next appointment

    With a single tap you send a reminder or an offer for slow days. For inactive clients Walio can send a reminder on its own. Your calendar fills up by itself.

What Walio brings a salon

Built around how a salon actually works: regular appointments, loyal clients, referrals.

  • Clients book again on their own A reminder “time for your next haircut” reaches the client's phone at the right moment. Fewer empty slots, more booked appointments.
  • A loyalty reward the client won't lose A stamp for every visit, and once the goal is reached a discount or a free service. The card is in the phone, not the handbag, so the client always has it with them.
  • Bring back clients who haven't been in for a while Anyone who hasn't shown up for a while gets a friendly invitation back on their own. You don't lift a finger, they come back for another appointment.
  • Remembers birthdays A greeting and a small gift go out on their own on the right day. A small touch the client remembers and happily shares.
  • No hardware, just a phone No readers and no complicated systems. You scan the card with a phone or tablet and the stamp is added. You can set it up yourself in a few minutes.
  • See who your most loyal clients are In the overview you see how many clients return and who your regulars are. You can reward them before they go elsewhere.
The Walio app

See what it looks like inside

A clear, simple app. Statistics, your customer database and the loyalty card in one place, no training, no clutter.

Statistics overview in the Walio app: scans, active customers and yearly trend
Statistics that actually help How many people come back, when you're busiest and how your programme grows month over month.
Customer list in the Walio app with tags and visit counts
Your customers at your fingertips Every customer, their visit count and tags like VIP or "dormant". Export to CSV in one click.
Ing. Gabriela Pilchová, owner of the Kafáček café
Case study

Kafáček, Orlová

Data over 1 year of operation · April 2025 – June 2026

of customers returned
77%
visits with a card
1,250+
visits per customer
7.6
rewards handed out
125
cards issued
210

„At Kafáček, Walio let us switch to digital stamps and it's a huge simplification. Customers have the card right in their phone, staff instantly see the stamp count, and the whole process is fast, convenient and paper-free."

Ing. Gabriela Pilchová, owner of the Kafáček café
Ing. Gabriela Pilchová, DiS. owner, Kafáček (Orlová)
Read the full case study

Do the math

How much extra will a loyalty program earn you?

Enter your number of customers and average spend. The calculator works out how much repeat visits add to your monthly and yearly revenue.

Calculate your return →
Pricing

Plans from €0

Choose the plan that fits your needs. See the full overview in pricing.

Free

Free

Forever, no commitment

A loyalty card in Wallet and a QR code. Try Walio with no risk.

Start

€20 / mo

with annual billing (otherwise €24)

Wallet card, QR code, basic statistics. Everything for the first step.

Growth

€34 / mo

with annual billing (otherwise €40)

Push campaigns and a monthly report on top. Customers come back on their own.

Pro

€54 / mo

with annual billing (otherwise €64)

Personal automation, offer recommendations and unlimited push campaigns.

Frequently asked questions

Have more questions? Write to us or call. We'll figure it all out together.

Yes. Walio is built exactly for small venues with no IT department. You can set it up yourself through the wizard in a few minutes, and the Start plan from about €24 per month (provisional pricing, card payment) covers one salon and 500 active cards.

Yes. You can send a reminder with a single tap or let Walio reach out to inactive clients on its own. The reminder arrives as a push straight to the lock screen.

No. The card is saved into Apple Wallet or Google Wallet, which every modern phone has preinstalled. The client scans the QR code, fills in a few details and has the card in their wallet, with no download or registration.

Today. Registration and the setup wizard take about 5 minutes. Once you're done, you can display the QR code at reception and start handing out cards.

Plans start at about €24 per month (provisional pricing) with no activation fee, paid by card. There's also a free Free plan to start with. You'll find the full overview, including campaign and automation features, in the pricing page.

Launch a loyalty program in your salon today.

No waiting and no complicated setup. The wizard walks you through it in a few minutes and you hand cards to clients right away. You take care of your clients, Walio takes care of their returns.

  • Clients who come back
  • A full appointment calendar
  • Live in 5 minutes
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